I3IOTOOTHPASTE COLLECTION
设计分工 本项目中 UNICHEST 负责产品盖帽（Cap）设计；软管与包装设计由 LMNT 完成。
I3IO 是 Orion Biologics 全新推出的口腔护理系列。它超越了普通包装的范畴，把一件日常必需品塑造成造型考究的生活物件——大胆而极简的轮廓，配以精炼的视觉识别，凹刻的 I3 花押字带来触觉上的优雅，再加上一枚独立设计的盖帽。
为现代梳妆台而设计的软管拥有加宽的底部，可以从容直立，让浴室的日常仪式更整洁、更精致。标志性的橙色凸出扳片既是俏皮的视觉锚点，也是直观的触点，把一个简单的日常动作变成顺畅的触觉交互。扳片经过人体工学造型，可作为杠杆使用，开合毫不费力。
视觉清晰是整个系列的根基：一套色彩分区系统优雅地区分 Sensitive、Whitening 与 Gum Care 三条产品线，在货架上形成鲜明而统一的识别，为整个系列带来连贯的高级感官体验。
The I3IO Toothpaste Collection, a newly introduced oral care lineup by Orion Biologics, transcends ordinary packaging by elevating a daily essential into a beautifully sculpted lifestyle object. Its design marries a bold, minimalist silhouette with a refined visual identity, highlighted by the tactile elegance of the recessed I3 monogram and a uniquely crafted cap.
Tailored for the modern vanity, the tube features a widened base that allows it to stand with effortless grace. The signature protruding orange tab acts as both a playful visual anchor and an intuitive touchpoint, and is ergonomically shaped to function as a lever, making opening and closing the tube completely effortless.
Rooted in visual clarity, a vibrant color-coded system beautifully distinguishes the Sensitive, Whitening, and Gum Care ranges, delivering a cohesive, high-end sensory experience across the entire lineup.
加宽的平底让软管稳稳直立，收纳整洁且更为卫生STANDING BASE
三种配色的盖帽，分别对应 Sensitive、Whitening 与 Gum Care 三条产品线COLOR-CODED CAP
凸出的橙色扳片兼作杠杆，单手即可轻松开合ERGONOMIC TAB
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